On 7 June 2022 the guest lecture series held for CRM Batch 41 aimed to empower students with contemporary theories and practices essential for building robust confidence in their roles and responsibilities.

Dr. Bhanu Pratap Singh, a distinguished professor from LN Mishra College of Business Management with over 20 years of rich experience in project management, business development, and CRM, delivered an insightful lecture. He commenced the session with a thought-provoking quote by Shiv Khera, "Winners don't do things differently, they do things differently." Dr. Singh emphasized the importance of self-belief and risk-taking, highlighting that with these attributes, individuals can achieve remarkable milestones in their careers.

The lecture covered vital aspects of CRM, including understanding the dynamics between customers and sellers, honing business communication skills, mastering interview techniques, effective handling of customers, and strategies for maximizing organizational profit. Dr. Singh's delivery was engaging and interactive, enabling students to grasp the fundamental and practical aspects of CRM work.

The session concluded with an enriching Q&A segment where students eagerly asked questions related to their subjects and career aspirations. Their active participation and positive feedback showcased their motivation and newfound understanding of CRM concepts, equipping them with valuable insights for their future endeavors.

The guest lecture delivered by Dr. Bhanu Pratap Singh, Professor of LN Mishra College of Business Management, aimed to enrich students with the latest theories and practices in Customer Relationship Management (CRM), fostering confidence in their professional roles and responsibilities.

Dr. Singh, with over 20 years of diverse experience in project management, business development, and CRM, commenced the session with an insightful quote by Shiv Khera: "Winners don't do things differently. They do things differently." He emphasized the significance of self-belief and risk-taking, highlighting that these qualities are pivotal in achieving significant milestones in one's career.

The lecture delved into crucial aspects of CRM, including understanding the dynamics between customers and sellers, honing business communication skills, mastering interview techniques, acquiring strategies to effectively handle customers, and maximizing organizational profits. Through engaging discussions and interactive sessions, students gained a deeper understanding of the foundational principles and practical applications of CRM.

The session was highly appreciated by the students, who expressed motivation and appreciation for the valuable insights shared by Dr. Singh. They acknowledged the relevance of the knowledge gained in preparing for interviews and navigating the dynamic work environment within CRM.

As the session concluded, students actively participated by posing questions related to their academic subjects and seeking guidance on career paths aligned with their preferences. This guest lecture not only provided knowledge but also inspired students to aspire for excellence in their CRM endeavors, making it a successful and insightful event.