On May 23, 2024, Don Bosco Tech Chandigarh hosted an enlightening guest lecture for its E-commerce Executive students, featuring Mr. Prathinav Vig, an accomplished sales executive with three years of industry experience. The session, attended by approximately 22 students and facilitated by two dedicated trainers, was designed to impart valuable insights into the dynamic role of an E-commerce Executive and its relevance in securing future job opportunities.
Mr. Prathinav Vig commenced the lecture by defining the role of an E-commerce Executive, laying the foundation for a deeper exploration of the profession. A student provided a comprehensive definition of E-commerce, which Mr. Vig expanded upon by discussing strategies for managing various online retail tasks. He delved into the critical responsibilities of online store management, highlighting the importance of optimizing digital storefronts to ensure a seamless customer experience.
Customer service was underscored as a pivotal aspect of the role, with Mr. Vig emphasizing the necessity of effective communication and support to enhance customer satisfaction. The lecture also covered the essential role of marketing and promotions, illustrating how strategic initiatives can drive product sales and elevate an online business’s presence.
Mr. Vig’s comprehensive overview offered students a well-rounded understanding of the diverse responsibilities undertaken by E-commerce Executives, from managing an online presence to ensuring customer satisfaction and implementing effective marketing strategies. The session was a valuable opportunity for students to gain practical insights into their chosen field and understand how their course material applies to real-world scenarios.
Overall, the guest lecture by Mr. Prathinav Vig was an inspiring and informative event, leaving the E-commerce Executive students at Don Bosco Tech Chandigarh with a newfound appreciation for the multifaceted nature of their future careers.